profile_image

Ricardo D. Alvarez

  Dr.
  CETYS Graduate School of Business - CETYS Universi
  Mexico
  ricardo.alvarez@cetys.mx
  Website
  LinkedIn

Ricardo D. Alvarez

A seasoned entrepreneur, advertising and marketing professional, Dr. Ricardo Alvarez has more than 35 years of professional experience working in different industries, from advertising agencies to retail marketing to banking and health services. He holds a BS in Advertising and an MBA and DBA from USIU/CETYS University. He is a founding partner of Simó-Bosch Consulting, a business development and strategic services firm. Currently, he is a full-time entrepreneurship professor and researcher at CETYS University Graduate School of Business. Dr. Alvarez has been mentor in several incubators, like MindHub and Endeavor. He is the president of the Mexican chapter of the International Council for Small Business (ICSB), where he also serves as a voting board member. His academic research is focused on business innovation, experiential learning, organizational development, change management and entrepreneurship finance.