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ICSB Sunday Times Editor’s note: Pour yourself a warm latte as we explore a timely leadership insight from Academy of Management Perspectives on how relying on a single performance metric can quietly distort behavior, shifting focus from purpose to numbers and undermining long-term impact. This edition also highlights the ICSB World Congress Call for Papers in Washington, D.C., reinforcing entrepreneurship as a global force for innovation and inclusive growth. In addition, we feature insights on women’s entrepreneurship and cutting-edge research on how customer involvement is shaping sustainable ventures through stronger engagement, resource access, and long-term value creation. — Dr. Ayman ElTarabishy
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How a Single Metric Can Quietly Wreck a System
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A recent article in Academy of Management Perspectives highlights a growing concern in both academia and business: when performance is reduced to a single metric, individuals begin optimizing for the number rather than the mission. In business schools, this has taken the form of valuing research solely by publications in top journals, often at the expense of real-world relevance and integrity. The lesson extends far beyond academia. While standardized metrics can improve efficiency and fairness, overreliance on them can quietly erode quality, innovation, and trust. For leaders and entrepreneurs alike, the message is clear: what we choose to measure ultimately shapes behavior, making it essential to align performance systems with purpose, values, and long-term impact.) read more
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ICSB World Congress Call for Papers
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Set against the backdrop of the United States’ capital, a global hub of policy, innovation, and international collaboration, this Congress will celebrate entrepreneurship as a universal force for economic empowerment, social progress, and sustainable development. Just as the World Cup unites nations through shared passion and competition, this event will bring together the global MSME community to showcase excellence, share breakthrough innovations, and champion entrepreneurship as a catalyst for inclusive prosperity worldwide. Washington, D.C., stands at the intersection of policy and practice, where decisions shaping the global entrepreneurial landscape are made. (read more).
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ICSB Focus on Women Entrepreneurship
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Women now make up a majority of master’s and doctoral graduates across OECD countries, yet despite substantial policy efforts, OECD analysis shows persistent gaps between men and women in research career pathways, employment conditions and international mobility. Our blog takes a look. (Read More)
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CUTTING EDGE RESEARCH
Theory and evidence of customer involvement in sustainable entrepreneurship
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Customer involvement is presented as a critical strategy for sustainable ventures seeking to balance economic performance with social and environmental impact. Drawing on lean start-up methodology and resource dependence theory, the article shows that customer involvement not only provides feedback but also helps ventures access and manage essential external resources in uncertain environments. It further highlights that, when approached transparently and inclusively, customer involvement becomes a system-level mechanism that strengthens legitimacy, ethics, and long-term sustainability. (read more)
by: Kyoung-Joo Lee &Joon-Heon Song
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How to Use Generative AI as a Research Methods Assistant—Without Losing Rigor or Judgment
How to Use Generative AI as a Research Methods Assistant—Without Losing Rigor or Judgment Generative AI is no longer optional in research, but using it well requires discipline, expertise, and clear boundaries. This article offers a concrete roadmap for treating AI as a methods assistant—one that accelerates high-quality research without replacing human judgment or theoretical responsibility ” read more
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ICSB Top Five Books for 2025-2026
ICSB is proud to announce the ICSB Golden Book Awards for 2025–2026, celebrating the Top Five Essential Books shaping the future of entrepreneurship, innovation, and small business leadership. This year’s selection reflects the dynamic nature of knowledge itself. Three powerful new titles have entered the list for 2025–2026, while two exceptional works from the 2024–2025. (Read More)
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We are devoted to the interests and advancement of small business globally
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